OpenAI Launches ChatGPT Go in India with Regional Pricing Strategy
OpenAI has introduced ChatGPT Go, a new subscription tier priced at ₹399 ($4.78) in India, offering enhanced features like higher message limits, extended memory, and larger file uploads. The MOVE aligns with regional pricing strategies to boost AI adoption in emerging markets.
The tier is 80% cheaper than OpenAI's standard Plus plan, addressing affordability concerns among Indian users. Payment options include UPI, catering to local preferences. India serves as a test market for OpenAI's expansion into cost-sensitive regions.